What is SEO ( Search Engine Optimization )? Blogging Tips 

What is SEO? Blogging Tips for Beginner. This Article is helpful for the Beginner ( who Just Start Blogging ). Beginner have in their mind that Blogging is Publishing a Post / Article and after Publishing it shows on Search Engines like Google , Yahoo , Bing etc. And when they search their website or post on Google, They found nothing of their Website and have number of websites with same Article / Post with Quality Keywords and Contents. Some Beginners may be not know What is Search Engines. So let Start Knowing.

What is Search Engines?

Search Engines are the Softwares which is used to search Useful Information from Internet ( World Wide Web ). In other words, Search Engines have the Link Database of all the Websites in the World Wide and User have to Enter their Keywords to get Information about it and Search Engine find related Articles / Posts to the Keywords / Characters Searched.

For Example : Google , Yahoo , Bing etc.

[caption id="attachment_2686" align="aligncenter" width="446"] What is SEO ( Search Engine Optimization )? Blogging Tips[/caption]

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SEO : What is Search Engine Optimization?

Search Engine Optimization is the full form / abbreviation of SEO. SEO is the Technique or Tactic used by Professional Bloggers to increase their Website Visitors from Search Engines.
In SEO technique , Blogger has to write their article / post SEO friendly, so that the Search engine provide a Rank to that post according to the Keywords / Characters Searched on it. And when Visitors search and they found a list of websites on Front Page of the Search Engine, these websites have High Rank in Placement in SERP ( Search Engine Results Pages ).

What actually Search Engine do in SEO?

Search Engine have the main role in the search engine optimization because it have collection of Database of All Websites and it creates SERP ( Search Engine Results Pages ) according to the Keyword searched , Quality of article and many more conditions. If an Article have completely follow the Rules and Policy of SEO , it get High Rank and Placed on Front page of the Search Engine.

Types of Search Engine Optimizations Techniques

1. On-Page SEO / Search Engine Optimization Technique

On-Page SEO is that Technique in which Blogger creates good Quality contents and have Follow some Conditions and Rules of SEO. This Technique is only apply on the Website that includes Contents, Architecture , HTML part of the Website. These Conditions have internal Factors are :

• Content of Website must be High Quality , Keywords , Research , etc.


• Architecture is the Structure of Website must have High Crawl rate , No Duplicate , High Page Speed , Quality URLs and HTTPs.


• HTML is the Layout of Website includes Titles , Description , Headers used in Posts.

2. Off-Page SEO / Search Engine Optimization Technique

Off-Page SEO is that Technique in which Blogger have to represent their website on the basis of some Conditions and Rules of SEO. This Technique is only apply outside the Website that includes Trust , Link , Personal and Social part of the Website. These Conditions have internal Factors are :

• Trust includes Authority , Engage , History , Identity. This means that User visits website which have Trust worthy.


• Link includes Quality , Text , Numbers. This means that if Website have good and number of Links , there is no need of Search engine to Visit another Posts.


• Personal includes Country , Locality , History and Social. This means that if website have Locally known in a country , User directly visit that Website.


• Social includes Sharing and Reputation.

Other Types of SEO Techniques

3. White Hat SEO

White Hat SEO is also called Ethical SEO. In White Hat SEO , it Completely follows the Conditions and rules of the Search Engine. Search Engine optimize the website on the basis of their relevancy and Quality. Blogger who have Long term Investment on their Website Use this Technique.

This is all due to the Keywords research , Link Building , Good Architecture of the Website.

4. Black Hat SEO

White Hat SEO is also called Un-Ethical SEO. In Black Hat SEO , it didn't follows the Conditions and rules of the Search Engine. Blogger who have Short term Investment on their Website use this Technique.
This is all due to the Keywords Stuffing , Invisible Text , Doorway Pages and unrelated number of Keywords used in the Website.

Incoming Keywords :

• what is seo


• on page seo


• off page seo


• website search engine optimization


• black hat seo


• white hat seo


• seo strategy


• seo techniques

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